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Web3, RWA, and DeFi Unleashed
About Shefali
I spend a lot of time thinking about why tokenization looks straightforward in theory and becomes complicated the moment it meets the real world.
Not because the technology isn’t ready, but because adoption has to move through regulation, risk teams, legacy systems, market structure, timing, and human decision-making. That’s where most tokenization conversations quietly break down.
This site exists to explore that gap.
My perspective comes from working inside tokenization infrastructure and market execution, where ideas are constantly tested against compliance requirements and operational reality. Being close to that layer changes how you see progress. You think less in narratives and more in constraints, trade-offs, and sequencing.
I write about real-world asset tokenization, institutional adoption, and go-to-market dynamics because that’s where the hardest questions sit today. Why pilots stall. Why strong products struggle to gain traction. Why interest doesn’t always translate into execution.
If any of this feels familiar, you’re not alone. And if something here resonates, I’m always open to conversation. Not pitches. Not selling. Just thoughtful exchanges with people working inside tokenization and trying to make it work.
You can reach me directly or connect with me on LinkedIn. I read every message and genuinely enjoy hearing what others are seeing from their side of the system.